Using Social Signals to Improve Your Lead Scoring
On average, 75% of the leads you have collected are not ready to make a purchase. Not to mention, 70% of leads you collect are lost due to poor interactions and follow-ups.
So how do you know when it’s time for a sales person to reach out to them? How do you know if these leads are qualified in the first place? And finally, how can you ensure that the you’re constantly engaging in relevant and meaningful conversations with the leads that are qualified?
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