Author Archive for: bballaro
Entries by bballaro
Google tests ‘suggested clip’ in search results where video jumps directly to the answer
Google wants to help you skip video introductions when searching for ‘how-to’ queries and jump you directly to the answer in the video. Ryan Rodden spotted a new Google test where Google shows an embedded video at the top of the search results that jumps directly to a portion of the video, a specific start […]
Optimizing SEO
“According to digital marketing expert Jordan Kasteler, 1 in 3 of all Google searches has local intent. This means users search for and expect local information in SERPs, and now more than ever, priority should be given to optimizing on-site and off-site strategies for local SEO.” What steps have you taken in your own business […]
Video Promotion
If you haven’t thought about creating videos to promote your business you should. Youtube has over 1 billion users yet only 61% of marketers are using that network. Read the article here.
Search Engine Optimization
Search Engine Optimization can seem like such a daunting subject matter, when in fact its not! Understanding key terms; Algorithm, Crawler, Index, etc will give you a solid starting point along your journey to a more optimized website. Read the article here.